Born to treat the signs of aging (Blemishes, stains, wrinkles…), aesthetic medicine has gradually been perfected to answer more precise and targeted demands and requests. Nowadays, we go further than rejuvenating the face. We sublimate it. We accentuate and emphasizemasculine or feminine traits, by refining it, thus, we transform it to make it closer to the perfect proportion: the golden number or golden ratio. Hyaluronic acid is the product that allows that. This approach requires an eye trained to the sense of beauty, an artist’s eye that knows how to visualize, like a sculptor in a block of marble, and the shapes he can create. This gift is not universal.